Groceries are one such product that has a daily necessity in households. Be it a nuclear family or a family of 25 members, you need a set of food & groceries every month/ week. Tapping this market are few of the popular online grocery stores like BigBasket & Grofers– two strong runners with having unique …
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FMCG or fast-moving consumer goods is the fourth largest sector & the fastest growing in the Indian economic state. The sector has grown 11-12 percent in 2019. According to the Economic Times, the FMCG sector will have a 9 percent growth in 2020. However, the success of the FMCG market depends on marketing. Now, marketing …
The world is full of wonderful mountains, valleys, mesmerizing beaches, dense forests, historic cities & all kinds of romantic destinations for us to experience. The tourism industry is generating millions of dollars every year. In fact, according to the latest reports in 2019, digital travel sales are set to reach $755 billion, more than half …
OYO – a boon for all the couples out there who were looking for some privacy to spend time together! Started with just one hotel in Gurgaon in 2013, to 13000+ hotels, over 450,000 rooms, adding over 64,000 rooms every month, globally. But how did such an empire happen? Let’s dive into another case study …
Technology is reaching into every aspect of our lives, be it financial in transactions, social interactions, academics & even our romantic lives! In short, it has upgraded our lives with just a few clicks. However, if there is one thing that still requires some up-gradation is our Electoral system. Although with the rise in blockchain …
While the social media seems to have a round of trolls & memes on the situation, maybe to lighten up the gruesome truth a bit; the global business is taking a huge toll due to the coronavirus epidemic. Since the time WHO (World Health Organization) declared coronavirus outbreak a public health epidemic of international concern …
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