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Fortasia - Skyram

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Fortasia

Case studyCase study

Fortasia is one of the leading real-estate developers and builders in Bahadurgarh, Haryana. Being one of the pioneers in real estate development, Fortasia leveraged the insights of its elite and experienced professionals into delivering the best value to its consumers and stakeholders. The diversified portfolio of Fortasia includes retail establishments, residential buildings, commercial buildings, plots, hospitality destinations, service apartments, showrooms, and more. The objective of Fortasia has always been to deliver superior value to the customers, team members, business partners, stakeholders, and society. As the premium real-estate developers in Haryana, they are capable of providing clients with homes of the highest quality for both commercial and residential projects.

Our Mission

As the digital marketing partner of Fortasia, Skyram Technologies was assigned to enhance the brand awareness, online presence, increase the number of high-quality leads, conversions and also increase the web traffic.

fortas

Successfully generated 7-8% conversion rates while the industry standard resides at 5-6% conversions

In

BriefBrief

Challenges

  • Increase the conversion rates while enhancing the number of high-quality leads
  • Induce a budgetary reformation by presenting a detailed proposal along with a digital marketing plan to being absolute transparency on the online campaigns and paid ad promotions

Strategies Undertaken

  • Google Ad Campaign for Fortesia
  • Facebook PPC Campaign

Elements considered

  • Target Location – Bahadurgarh, Haryana
  • Demography – Young professionals, mid-level professionals, first-time home buyers, and parents with 1-2 kids
  • Along with the above, we also targeted 25 similar other internet audience.

Key Results

  • Successfully generated 7-8% conversion rates while the industry standard resides at 5-6% conversions.
  • Also, we garnered 15-20% interested/warm leads that are interested to make real estate deals with Fortasia

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